Check this out: http://bigfoot.ie/bn/2017/10/06/social-media-users-can-make-their-own-science/
Accordingly, social media users are now in control of conducting the science themselves.
More and more companies are intrigued by the notion to become more transparent. What’s more transparent than hiring the dude down the road to create the science, ideally impacting the entire globe? That’s some trust on the researchers end in the hands of the public. You guys ready for this next big step?